Latest Acquisition Boosts Microsoft Data Insight

By |2024-11-22T20:24:59-05:00November 30th, 2021|

In other great Microsoft news, it was announced that the software giant recently completed the acquisition of Metanautix, a data analysis company whose aim is to tear down data silos in order to “connect the ‘data supply chain,’ no matter what [sic] the type, size or location of an organization’s data.” […]

How to Measure and Reduce Donor Churn

By |2024-12-16T14:39:51-05:00October 6th, 2021|

Donor churn is the percentage of your donors who choose not to donate again. Donor churn is an important nonprofit metric to measure and take steps to reduce the number of donors who will not make a donation the following year. […]

Intuition Versus Insight

By |2024-11-13T12:58:23-05:00April 9th, 2021|

Gain insight into your nonprofit decisions with facts and figures, not guesses.  Recently, I was having a conversation with an acquaintance of mine who happens to be the Chief Operating Officer of a midsize nonprofit. We were discussing the intersection of donor acquisition and data. […]

How Are Nonprofits Using Business Intelligence?

By |2024-11-13T12:58:28-05:00March 19th, 2021|

Is your nonprofit ready for the donor data revolution? We’ve all heard how important “big data” is to improving the reach, accuracy, and effectiveness of marketing outreach and sales efforts. Business intelligence (BI) is the next generation of comprehensive data analysis that is transforming the way businesses and nonprofits operate. […]