Donor churn is the percentage of your donors who choose not to donate again. Donor churn is an important nonprofit metric to measure and take steps to reduce the number of donors who will not make a donation the following year. […]
In April we did a Blog post about How to Measure and Reduce Donor Churn, that blog concentrated on how key it is to your non-profit to make sure you understand and reduce the number of donors that churn from year to year. In that post, we discussed different reports that can be run and extracted so that you can do an appeal. But did you know there was a simple way for you to use Marketing Lists in Dynamics 365 to get a churn list? […]