5 Tips for Election Year Fundraising

Are donors more cash-strapped during an election year? Survey says... Now that the national nominating conventions are over for the country's two largest political parties, many nonprofits are left wondering how the coming general election will shape their own fundraising campaigns. As each election year passes, more public funds make their way… Read more

5 Tips for Election Year Fundraising

Are donors more cash-strapped during an election year? Survey says... Now that the national nominating conventions are over for the country's two largest political parties, many nonprofits are left wondering how the coming general election will shape their own fundraising campaigns. As each election year passes, more public funds make their way… Read more

Free Software: Too Good to Be True

Free software may cost more than you think. Imagine you're in the market to buy a car. When doing research, what do you look for? Does it have to be sporty? Have 4-wheel drive? Will you only consider blue cars? Or cars with leather seats? As with any major purchase, if your only criteria… Read more

Free Software: Too Good to Be True

Free software may cost more than you think. Imagine you're in the market to buy a car. When doing research, what do you look for? Does it have to be sporty? Have 4-wheel drive? Will you only consider blue cars? Or cars with leather seats? As with any major purchase, if your only criteria… Read more

Cause Marketing For Every Nonprofit

Cause Marketing For Every Nonprofit

Types of Cause Marketing In order to understand cause-related marketing, it's important to note the many different forms it often takes. As in the example above, it can mean that the for-profit company donates a portion of sales, often sales of a single product, or only during a specified time period. For example, credit card companies sometimes… Read more

Cause Marketing For Every Nonprofit

Cause Marketing For Every Nonprofit

If you've ever seen or heard the phrase "a portion of the proceeds will be donated," then you may already familiar with cause marketing. Cause marketing is when a for-profit business and a nonprofit charity combine their efforts to benefit each other as well as donors, consumers, and/or the public at large.… Read more

Red Nose Day is Back to Fight Childhood Poverty

Red Nose Day is Back to Fight Childhood Poverty

Red Nose Day celebrates its second annual U.S. fundraising drive with big names and big laughs Childhood poverty is a heartbreaking reality for thousands of children in this country and millions across the globe. Luckily, Red Nose Day is once again here to help! For the second year in a… Read more

Red Nose Day is Back to Fight Childhood Poverty

Red Nose Day is Back to Fight Childhood Poverty

Red Nose Day celebrates its second annual U.S. fundraising drive with big names and big laughs Childhood poverty is a heartbreaking reality for thousands of children in this country and millions across the globe. Luckily, Red Nose Day is once again here to help! For the second year in a… Read more

New Facebook for Nonprofits Misses The Mark

Facebook for Nonprofits, aims to help organizations by making it easier for nonprofits to set up and manage a Facebook page. Social media can be a great tool in any nonprofit's fundraising arsenal, creating more opportunities for generosity. Peer-influenced giving in general plays a significant role in driving fundraising for nonprofits.… Read more