Nonprofit Donor Communication: Stop Summer Slide

Nonprofit Donor Communication: Stop Summer Slide

The dog days of summer. While this phrase conjures up images of fun in the sun and backyard barbecues, it's also synonymous with a period of heat-induced sluggishness that coincides with the heliacal rising of Sirius, also known as the "dog star". It's the time of year when lawns begin to turn brown… Read more

Nonprofit Donor Communication: Stop Summer Slide

Nonprofit Donor Communication: Stop Summer Slide

The dog days of summer. While this phrase conjures up images of fun in the sun and backyard barbecues, it's also synonymous with a period of heat-induced sluggishness that coincides with the heliacal rising of Sirius, also known as the "dog star". It's the time of year when lawns begin to turn brown… Read more

Catch 'Em All: Pokémon Go for Nonprofits

Catch 'Em All: Pokémon Go for Nonprofits

Game app Pokémon Go is revolutionizing marketing for businesses and nonprofits In just a few weeks, Pokémon Go has already rewritten the rules of what a mobile app game can do. Using augmented reality (AR) technology, the app requires players (known in the game as Pokémon trainers) to travel to real-world locations to locate… Read more

Catch 'Em All: Pokémon Go for Nonprofits

Catch 'Em All: Pokémon Go for Nonprofits

Game app Pokémon Go is revolutionizing marketing for businesses and nonprofits In just a few weeks, Pokémon Go has already rewritten the rules of what a mobile app game can do. Using augmented reality (AR) technology, the app requires players (known in the game as Pokémon trainers) to travel to real-world locations to locate… Read more

Cause Marketing For Every Nonprofit

Cause Marketing For Every Nonprofit

Types of Cause Marketing In order to understand cause-related marketing, it's important to note the many different forms it often takes. As in the example above, it can mean that the for-profit company donates a portion of sales, often sales of a single product, or only during a specified time period. For example, credit card companies sometimes… Read more

Cause Marketing For Every Nonprofit

Cause Marketing For Every Nonprofit

If you've ever seen or heard the phrase "a portion of the proceeds will be donated," then you may already familiar with cause marketing. Cause marketing is when a for-profit business and a nonprofit charity combine their efforts to benefit each other as well as donors, consumers, and/or the public at large.… Read more

HR Panel: Recruiting & Retaining Millennials

Annual luncheon explores best practices for recruiting today's youth Earlier this month, StratusLIVE was honored to be included among local business leaders gathered at Regent University for their annual luncheon to discuss strategies and best practices for finding, recruiting, and retaining today's talented college graduates. Other local businesses represented included Regent University's corporate partners, railway… Read more

HR Panel: Recruiting & Retaining Millennials

Annual luncheon explores best practices for recruiting today's youth Earlier this month, StratusLIVE was honored to be included among local business leaders gathered at Regent University for their annual luncheon to discuss strategies and best practices for finding, recruiting, and retaining today's talented college graduates. Other local businesses represented included Regent University's corporate partners, railway… Read more

New Facebook for Nonprofits Misses The Mark

Earlier this month, a new Facebook site geared toward nonprofits debuted to fanfare and media exposure. This new website, aptly named Facebook for Nonprofits, aims to help organizations by making it easier for nonprofits to set up and manage a Facebook page. Social media can be a great tool in any nonprofit's… Read more

New Facebook for Nonprofits Misses The Mark

Facebook for Nonprofits, aims to help organizations by making it easier for nonprofits to set up and manage a Facebook page. Social media can be a great tool in any nonprofit's fundraising arsenal, creating more opportunities for generosity. Peer-influenced giving in general plays a significant role in driving fundraising for nonprofits.… Read more