In its inaugural year using its new fundraising platform software, the StratusLIVE Workplace Giving Platform, Mercy Health Foundation’s 2017 Campaign Raised $804,000, along with nearly doubling employee participation over last year.
Mercy Health Foundation, the fundraising affiliate of Mercy Health the largest health system in Ohio, launched the StratusLIVE Workplace Giving Platform in September 2017. While using the StratusLIVE Platform to manage its 2017 employee fundraising campaign for Cincinnati-based employees, Mercy Health Foundation – Cincinnati experienced a nearly 100% increase in employee participation, well exceeding its fundraising expectations, and bring deeper awareness of its cause to employees.
Early 2017, Mercy Health Foundation was exploring software system options that could support its multiregional health system with over 34,000 employees. In September, it officially launched StratusLIVE, piloting in their two largest regions -Cincinnati and Toledo. In their inaugural campaign on the StratusLIVE Workplace Giving Platform, Mercy Health Foundation – Cincinnati experienced a significant rise in total contributions and participation. The Toledo campaign is currently underway.
Becky Sittason, System Director of Donor Engagement at Mercy Health Foundation, noted several key factors that helped the foundation exceed last years giving by $260,000 and nearly double its participation rate for Cincinnati’s 2017 Mercy Strong Campaign. One was increased awareness and more effective communication. The StratusLIVE Platform helped campaign coordinators reach more people by engaging all employees across multiple departments with ease. The Workplace Giving Platform provides a “Give Now Wizard” to quickly and seamlessly guide donors through the giving process, flexibility to personalize each region’s giving page to its unique theme, and a shopping cart like experience, which allowed Mercy Health Foundation to immediately acknowledge its donors, thus setting a good tone for their campaign next year. Sittason states “Given the successes we have experienced this year, we are going to go system-wide in 2018 to reach all 34,000 employees in each of our eight regions.”
When Mercy Health Foundation was looking for ways to improve fundraising outcomes and increase efficiencies, it was also important to find a solution that was simple to use. Sittason noted that “Donors made positive comments about the ease of using the StratusLIVE giving site, and I believe this added to the overall success of the campaign.”
“One of the greatest rewards in the work we do at StratusLIVE is the fulfillment we feel when clients like Mercy Health Foundation achieve such positive outcomes,” says Jim Funari, StratusLIVE CEO. “Knowing our technology plays a role in helping Mercy Health serve more patients and improve the health of the communities it serves makes us very pleased to be a partner in Mercy Health’s mission.”
About Mercy Health
Mercy Health is the largest health system in Ohio and the state’s fourth-largest employer, with more than 33,500 employees serving communities throughout Ohio and in Kentucky. Mercy Health provided care for patients more than 6.3 million times in 2016. The system includes assets of $6.3 billion and nearly 500 care sites, including 23 hospitals, eight senior living communities, five hospice programs and seven home health agencies. Its clinically integrated network, Mercy Health Select, coordinates more effective and efficient care for more than 200,000 patients, saving money for taxpayers through the Medicare Shared Savings program. In keeping with its mission to improve the health of its communities, Mercy Health provides nearly $1 million per day in community benefit services. For more information, visit www.mercy.com or connect with Mercy Health on Facebook, LinkedIn, Google+, Pinterest and Twitter (@LivingMercyHlth).
About StratusLIVE, LLC
StratusLIVE is a leading provider of cloud-based solutions for nonprofit organizations. The StratusLIVE CRM suite features enterprise-class relationship management, business intelligence, analytical marketing, and online fundraising with the StratusLIVE Workplace Giving Platform, designed to create exceptional user experiences, and manage your workplace campaigns more effectively than ever before. The entire product suite is natively integrated with the Microsoft Dynamics 365 platform. StratusLIVE is headquartered in Virginia Beach, Virginia, with offices throughout the United States.