8 01, 2020

Top 5 Fundraising Predictions for International Affairs Organizations in 2020

By |2020-01-08T15:52:44+00:00January 8th, 2020|Nonprofit Solutions|0 Comments

In May 2019, the Lilly Family School of Philanthropy and USAID’s Office of American Schools and Hospitals Abroad released a global philanthropy study. These findings influence the fundraising predictions nonprofit professionals can expect within international affairs in 2020:   Prediction #1: Continued increase in online giving According to the Lilly study, “Technological innovations enhance cross-border philanthropy and public-private partnerships. Online giving to international affairs organizations has been increasing, and more than 50 countries joined the #GivingTuesday movement to raise funds through social media and collaboration in 2018.”   It’s evident that donors look to online sources to uncover new causes. A recent YMCA study uncovered that 48% of youth discover nonprofits on social media. Nonprofit organizations must leverage online platforms to share their mission and convert followers into donors.  Online giving pages such as StratusLIVE’s Give Now pages enable development staff to create customized pages with prepopulated donation amounts. These pages entice social media and online users to donate whenever, wherever they feel compelled.   Prediction #2: [...]

11 11, 2019

Tips to Identify your Funders’ Centers of Influence

By |2019-11-11T15:36:49+00:00November 11th, 2019|Nonprofit Solutions|0 Comments

Imagine walking into a room filled with individuals who shared similar characteristics with some of your most loyal donors and contributors. These individuals understand your mission and vision, and they have a propensity to give. This room exists, and it’s filled with your donors’ centers of influence (COI). If you can successfully tap into this group, you have the potential to unlock an influx of new donor dollars. Identify your donor profile In order to identify your funders’ centers of influence, you must think back to your donor profile. Who is this individual? Where do they “hang out” both in online and offline communities? If you successfully identify these groups, you can identify additional individuals who may contribute to your cause. Since these individuals associate with one of your donors, they should be more inclined to donate to your cause as well, right? Let’s take an example by identifying [...]

1 11, 2019

How to Effectively Engage your Alumni in your Fundraising Efforts

By |2019-11-05T15:55:23+00:00November 1st, 2019|Nonprofit Solutions|0 Comments

As former participants of your programs, your alumni represent a unique donor demographic. They understand best the effectiveness of your outreach, and they are living examples of your work. If you cultivate this donor group effectively and remind them of the lessons learned and opportunities granted to them through your organization, they can become a consistent funding source. If you are ready to develop a comprehensive donor engagement strategy, here are five steps to involve your alumni in your fundraising efforts: Invite your alumni to share personal or professional updates via your e-newsletter and social media. Community is all about connection. By sharing updates regarding their personal or professional lives, your alumni continue to feel tied to your organization. Within your e-newsletter campaigns, include a section for an alumni spotlight. This blurb can serve as a Q&A between your organization and the alumnus. Make sure to include a question [...]